Paula Scher – Type is Image
The exhibition is dedicated to the work of Paula Scher, one of the most influential and successful graphic artists of her generation.
With Type is Image, Die Neue Sammlung continues its tradition of inviting important contemporary designers to a site-specific installation. Paula Scher, who has been shaping graphic design with her innovative creativity for over five decades, has accepted this invitation with a walk-in exhibition of her work.
Until September 2024, the exhibition shows commissioned works from Scher's beginnings to the present day: from the appearance of the Public Theater in New York to the campaign for Rockaway Beach after the destruction caused by Hurricane Sandy in 2012 to her room and façade designs.
From the floor to the walls to the hanging letters and posters, the exhibition Type is Image offers visitors the opportunity to be surrounded by Paula Scher's work. Even the display cases are supported by letters. From every angle, new perspectives and interesting interplays of different works emerge.
IDZ Event
German Ecodesign Award: Exhibition in Bolzano
The travelling exhibition “Thinking Ahead,” showcasing 2023 nominees and award winners, will be at South Tyrol's NOI Techpark in July.
From 10 to 14 July, it will be accompanied by the “By Design and by Disaster” conference at the Free University of Bozen-Bolzano. The theme “Power in Transformation” aims to provoke thought on how we handle power.
More info: https://bundespreis-ecodesign.de/en/events/ausstellungen
7.00 pm–10.00 pm
IDZ Event
Designing in an Evolving AI Landscape
In our next IDZ Member Circle/ Experience Design, we look forward to inspiring insight talks and networking, exclusively for IDZ company members and UX Design Awards judges.
Together with IDZ member Experience One, we will host an inspiring evening:
As in our last event in January, we will again create an informal space for the mutual exchange of knowledge between jury members of the UX Design Awards, and representatives of IDZ member companies and agencies.
This time we will invite several speakers to take us through their current work and diverse perspectives on designing in an evolving AI landscape.
Program overview:
AI Case Studies
UX Designers Focus on People – AI Won't Change That.
Sandra Brügmann, Head of Digital Experience at Intuity Media Lab Hamburg
Bernhard Staiber, Head of Digital Experience Design at Intuity Media Lab Stuttgart
With over five years of AI design experience, Sandra and Bernhard find the current commotion puzzling, as new technologies have always influenced our world. They question if this is a reason to abandon established UX principles. Nonetheless, Sandra and Bernhard remain eager to explore how AI will shape emerging products and services, confident that progress will be made on all fronts.
What GPTs Can Do For You – a Make Happen Session
Ravi Popat, Strategic Designer at Manyone
Ravi will speak about the potential of Generative Pre-trained Transformers, or GPTs, as a design tool and share a demo of an experimental prototype he has been working on recently for design research phases.
Charting the Course for Better UX in GenAI Products
Michelle Castañeda, Principal Service Designer at Deutsche Telekom
As AI transforms product design, Michelle will share some key learnings about how design can help to drive great customer experience within the new paradigms of GenAI technologies.
People and Processes
How to Design Increasingly Mature AI Solutions
Luise Hübbe, Managing Director and Chief Strategy Officer at Experience One
Holger Grünwald, Managing Director, Design at Experience One
AI solutions are maturing rapidly, necessitating companies to classify these solutions accurately and develop strategic plans to leverage their advancements. The evolving demands on interface design, driven by generative AI, will challenge today's designers to step out of their comfort zones. And as familiar methods become obsolete, user experiences will become more personal, spontaneous, and comprehensive.
UX in the Era of Symbiotic Intelligence
Gowri Sunil Mohan, UX Researcher at VW Group Future Center Europe
Nico Pressler, Senior Exterior Designer at VW Group Future Center Europe
We explored how AI-driven augmentation could transform our creative and innovative work at the VW Future Center. Our speech will highlight our own gains and fails and touch upon the potential human evolution needed to thrive in these shifting times. #Bias #FutureSkills #DataDeficiency #Augmentation
Outlook
Food for Thought: Design in the Era of AI
Sofia Ryan, Principal Design Director at Microsoft
AI is transforming the traditional approaches to both design thinking and design doing. Yet, there has never been a time in which creativity and empathy – qualities intrinsic to designers – have been more crucial. In her talk, Sofia will showcase examples of how AI can help us develop products that enhance human connections, embrace cultural diversity, and promote well-being. She will discuss the challenges inherent in this endeavor and emphasize why it is a challenge we must undertake.
The talks and discussions will be held in English.
Talk recordings will be made available for IDZ members.
Exclusive event for IDZ company members and jury members of the UX Design Awards only. For any questions please contact us at members@idz.de
Co-hosted by:
Paula Scher – Type is Image
The exhibition is dedicated to the work of Paula Scher, one of the most influential and successful graphic artists of her generation.
With Type is Image, Die Neue Sammlung continues its tradition of inviting important contemporary designers to a site-specific installation. Paula Scher, who has been shaping graphic design with her innovative creativity for over five decades, has accepted this invitation with a walk-in exhibition of her work.
Until September 2024, the exhibition shows commissioned works from Scher's beginnings to the present day: from the appearance of the Public Theater in New York to the campaign for Rockaway Beach after the destruction caused by Hurricane Sandy in 2012 to her room and façade designs.
From the floor to the walls to the hanging letters and posters, the exhibition Type is Image offers visitors the opportunity to be surrounded by Paula Scher's work. Even the display cases are supported by letters. From every angle, new perspectives and interesting interplays of different works emerge.
IDZ Event
German Ecodesign Award: Exhibition in Bolzano
The travelling exhibition “Thinking Ahead,” showcasing 2023 nominees and award winners, will be at South Tyrol's NOI Techpark in July.
From 10 to 14 July, it will be accompanied by the “By Design and by Disaster” conference at the Free University of Bozen-Bolzano. The theme “Power in Transformation” aims to provoke thought on how we handle power.
More info: https://bundespreis-ecodesign.de/en/events/ausstellungen
Paula Scher – Type is Image
The exhibition is dedicated to the work of Paula Scher, one of the most influential and successful graphic artists of her generation.
With Type is Image, Die Neue Sammlung continues its tradition of inviting important contemporary designers to a site-specific installation. Paula Scher, who has been shaping graphic design with her innovative creativity for over five decades, has accepted this invitation with a walk-in exhibition of her work.
Until September 2024, the exhibition shows commissioned works from Scher's beginnings to the present day: from the appearance of the Public Theater in New York to the campaign for Rockaway Beach after the destruction caused by Hurricane Sandy in 2012 to her room and façade designs.
From the floor to the walls to the hanging letters and posters, the exhibition Type is Image offers visitors the opportunity to be surrounded by Paula Scher's work. Even the display cases are supported by letters. From every angle, new perspectives and interesting interplays of different works emerge.
IDZ Event
UX Design Awards: Call for Entries
The UX Design Awards – Autumn 2025 call for participation is open for submissions until 18 November 2024. Companies, agencies, professionals, and young designers worldwide are invited to enter their best work in three competition categories: “Product” and “Concept” for the professional sector and “New Talent” for up-and coming designers.
5.00 am–6.00 am
IDZ Event
5.00 pm–6.00 pm
IDZ Event
Environmentally friendly websites - overview and practical examples
Webinar with Lorenz Garbe, jut-so,
The CO2 footprint of the internet and how entrepreneurs can influence it:
In the online seminar, Lorenz Garbe will provide an overview of the internet's CO2 footprint and explain how and where it is generated. He will then use practical examples from design and technical development to show what entrepreneurs can do to minimize the CO2 emissions of their websites. The seminar will also cover topics such as "sustainable hosting" and "sustainable use of artificial intelligence."
Lorenz Garbe is a trained industrial engineer and has been leading the digital agency jut-so since 2018, specializing in brand work and the development of environmentally friendly websites.
IDZ Event
German Ecodesign Award 2024 | Jury Session
On September 16 and 17, the interdisciplinary jury will evaluate the about 140 accepted entries in a two-day session at the Metropolenhaus Berlin.
Who will be among the nominees for the German Ecodesign Award 2024 and who will ultimately hold the highest state award for ecological design in their hands? The nine-member jury of renowned design and environmental experts will decide on September 16 and 17. The jury session will take place at the Metropolenhaus Berlin without the presence of the public.
The exhibition will then open at the Metropolenhaus with a vernissage on the evening of September 19 and will run until September 24, inviting visitors to be inspired by over 140 ideas for sustainable design.
5.00 pm–6.00 pm
IDZ Event
Inclusive corporate design
Webinar with Marcus Morczinietz, wirDesign.
Opportunities through the European Accessibility Act:
In this webinar, Marcus Morczinietz will explain how the European Accessibility Act (EAA) will change the requirements for corporate design. The legal requirements that will apply to companies starting in 2025 will be examined, and an explanation of what accessibility is and how it can be used as an opportunity for innovation and social responsibility will be provided. Best practices will be presented, along with practical tips for integrating accessible solutions from the beginning of a project.
Marcus Morczinietz has been working as a designer since 2007. He specialized early on in digital challenges at the intersection of design and technology. In 2011, he founded a creative agency and advised companies such as Volkswagen and the Westermann Group. Since 2017, he has strengthened wirDesign in the area of User Experience. He advises DEKRA, Medios, and Volkswagen Financial Services on digital projects and is also personally committed to digital inclusion.
6.00 pm–10.00 pm
IDZ Event
German Ecodesign Award 2024 | Vernissage
Celebrate sustainable design with the nominees and participants of the German Ecodesign Award 2024!
The Federal Ministry for the Environment, the German Environment Agency and the International Design Center Berlin invite on September 19 to the official opening of the exhibition at the Metropolenhaus. After the 2024 nominees have been decided, they will be presented to the public together with all other submissions admitted to the jury session. Some competition entries will be presented in person by the submitters.
Please register in advance via eventbrite.
The event will take place in German.
Location: feldfünf | Fromet-und-Moses-Mendelssohn-Platz 7–8, 10969 Berlin
Start: 6 p.m. | Admission from 5.30 p.m. onwards
12.00 pm–4.00 pm
IDZ Event
German Ecodesign Award 2024 | Exhibition at the Metropolenhaus
From September 20 to 24, you can visit the exhibition for the jury session at the Metropolenhaus Berlin every day between 12:00 and 4:00 p.m.
This exhibition offers a unique opportunity to get to know all the competition entries that have been admitted to the jury session together with the 2024 nominees. Be inspired by over 140 ideas for sustainable design.
The exhibition is presented in German. No registration is required. Admission is free of charge.
Location: feldfünf | Fromet-und-Moses-Mendelssohn-Platz 7-8 | 10969 Berlin
Opening hours: September 20 to 24 | daily from 12:00 p.m. to 4:00 p.m.
9.00 am–1.00 pm
IDZ Event
Sustainable product design
Workshop with IDZ member Julian Witte from unyt.berlin.
Opportunities and Tools within the Development Process:
The workshop focuses on the fundamentals and application of sustainable product design. Through a case study, it demonstrates how design with a focus on sustainability can be effectively utilized and the positive impact it can have.
Julian Witte will guide participants through the process from analysis to solution development approaches along the entire product life cycle. Participants will gain methodological knowledge and can immediately apply it in smaller groups using a case study. This format is suitable for design students as well as individuals from construction and research & development.
Julian Witte is an industrial and graphic designer and the managing owner of the design agency unyt.berlin, which specializes in the design development of capital goods and high-tech systems. His agency works with startups, SMEs, and corporations. Sustainability is always a focus in his design strategy, which he also conveys in his representative professorship at the Münster School of Design.
2.00 pm–6.00 pm
IDZ Event
Circular Experience Design
Workshop with IDZ member Peter Post.
Creating good customer experiences in the circular economy:
End customers determine the success of circular business models. They are confronted with completely new challenges beyond consumption - from repair to refurbishment to resale. In the “Circular Experience Design” workshop, Peter Post introduces the basic principles of the circular economy and uses concrete examples and exercises to enable participants to design circular services themselves from a customer perspective using a service design sprint developed for this purpose. He explains UX design patterns that reduce development times and costs in practice. The Circular Experience Library he developed for this purpose was awarded the German Federal Ecodesign Prize.
Peter Post is a brand, service and UX designer with more than 25 years of
experience in agencies such as Scholz & Volkmer and initiator of the Circular-experience.org platform. On the board of the International Design Center Berlin, he promotes circular design. He is Ambassador of the UX Design Awards, co-founder of the Behavioral Design Camp and a regular keynote speaker. He was also involved in the development of the sprint methodology discussed in the webinar as part of a European Union project.
6.00 pm–9.00 pm
IDZ Event
IDZ Community event: networking & drinks
The International Design Center Berlin invites you.
On September 24th, the International Design Center Berlin (IDZ) will host a networking and community event at feldfünf in the Metropolenhaus, aimed at all participants of the IDZ Academy "Sustainable by Design," the Berlin Innovation Challenge participants, and anyone interested in sustainability and design.
This event offers the opportunity to exchange experiences, gain new insights, and build valuable connections. With the exhibition for the Federal Ecodesign Award jury session taking place at the same time in feldfünf, attendees can also explore and discuss the submitted projects, discovering inspiring examples of sustainable design.
To facilitate participation and ensure optimal event planning, we kindly request prior registration via Eventbrite.
Event is free of charge.
10.00 am–12.00 pm
IDZ Event
International Design Forum
The International Design Forum 2024 will present innovative public transport interior concepts for the areas CITY (urban mobility) and REGION (regional mobility). We invite trade show visitors, experts in research and design, as well as representatives of manufacturers and operators to take part.
IDZ Event
German Ecodesign Award: Exhibition in Tallinn
The touring exhibition “Thinking Ahead,” showcasing 2023 nominees and award winners, will be at Tallinn University of Technology from August to November.
From August 26rd to November 12th, the exhibition will be hosted in Estonia at Tallinn University of Technology. The exhibition will be set up in the main entrance hall of the SOC building (Social Sciences).
Tallinn University of Technology
SOC building
Location: Akadeemia tee 3, 12616 Tallinn, Estonia
Date: August 23 to November 12
Opening hours:
Monday - Friday: 8 a.m. to 10 p.m.
Saturday: 8 a.m. - 5 p.m.
Sunday: closed
The exhibition is funded by the Embassy of the Federal Republic of Germany in Tallinn.
